Midwest BankCentre | Rising Together
As the lead producer for the Rising Together video series promoting Midwest BankCentre's brand, I played a pivotal role in crafting content that showcased the bank's commitment to financially empowering underserved communities. From pre-production planning to creative direction and client liaison, I facilitated meetings, built schedules, and organized production materials to ensure a seamless execution. Through my efforts, the series effectively communicated the bank's mission across digital channels.
Responsibilities:
Facilitated pre-production meetings both internally and with clients.
Built schedules and organized essential production materials.
Managed all stages of production, maintaining constant communication with the client.
Coordinated team efforts, hired crew, and oversaw location needs.
Led creative brainstorming sessions and devised episode topics.
Crafted script outlines and story treatments aligned with the bank's mission.